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Onur Bodur
consumer behavior, consumer behavior, consumer research
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Nick Papatheodorakos
business law, commercial law, employment law
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Lea Prevel Katsanis
pharmaceutical marketing, marketing strategy, advertising strategies
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Kamila Sobol
consumer behavior, identities, advertising strategies
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Moein Javadian
corporate social responsibility, corporate sustainability, green innovation
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Mrugank Thakor
retailing, services marketing, branding
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Christopher A. Ross
small business, visible minorities, business case writing
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Jooseop Lim
statistical modeling, applied econometrics, advertising strategies
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Michèle Paulin
strategic relationship marketing, service-dominant logic, marketing strategy
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Robert Soroka
strategic management, consumer behavior, entrepreneurship
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Michel Laroche
marketing strategy, neuromarketing, marketing management
top associated keywords A-Z
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- branding8
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- corporate sustainability18
- decision making31
- online consumer behavior6
- brand management3
- context effects in marketing3
- corporate social engagement15
- perception20
- reputation9
- services marketing4
- social marketing4
- value creation9
- applied econometrics13
- B2B (business to business)5
- bundle pricing2
- business law2
- e-commerce10
- entrepreneurship16
- environmental strategies18
- ethics32
- internet studies23
- labour relations3
- organizations and institutions32
- product development12
- services management2
- social media28
- statistical modeling15
- strategic management18
- affect studies18
- artificial intelligence (AI)53
- B2C (business to consumer)2
- bargaining3
- brand personality1
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- business advisors4
- business case writing6
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- charitable causes3