How are consumer perceptions affected by a retail store's location and interior design?
Mrugank Thakor
- Professor
- Department of Marketing
- retailing8
- services marketing4
- branding8
- brand strategy2
- consumer behavior15
- perception20
- context effects in marketing3
- retail atmospherics2
- design of spaces2
- social influences4
- reputation10
- local brands
- product/brand origin
- marketing management10
- services management2
- consumer research10
- ethics34
- logo design2
-
Onur Bodur
consumer behavior, consumer research, decision making
-
Michel Laroche
marketing strategy, neuromarketing, marketing management
-
Bianca Grohmann
multisensory marketing, perception, branding
-
Lea Prevel Katsanis
pharmaceutical marketing, marketing strategy, advertising strategies
-
Jordan LeBel
food and wine marketing, eating behavior, decision making
-
Christopher A. Ross
small business, visible minorities, business case writing
-
Zeynep Arsel
material culture, representation, consumption
-
SunAh Kim
empirical industrial organization, consumer search, retailing
-
Robert Soroka
strategic management, consumer behavior, entrepreneurship
-
Kamila Sobol
consumer behavior, identity, advertising strategies
-
Michèle Paulin
strategic relationship marketing, service-dominant logic, marketing strategy
-
Caroline Roux
psychology of scarcity, consumer behavior, decision making
-
Nick Papatheodorakos
business law, commercial law, employment law
-
Sophie Audousset-Coulier
auditing, joint audit, audit fees
-
Rucsandra Moldovan
corporate disclosures, financial reporting, segment reporting
-
David de Koos
entrepreneurship, product development, GMAT prep
-
Ming Li
microeconomics, information economics, international political economy
-
Xiaodan Pan
supply chains, retail operations management, humanitarian logistics
-
Pierre-Yann Dolbec
organizations and institutions, cultural and social change, marketing strategy
-
Jooseop Lim
statistical modeling, applied econometrics, advertising strategies
-
Shaun G. Lynch
fundraising, philanthropy, arts marketing
