Can consumer behavior be understood in terms of biological, Darwinian forces?
Gad Saad
- Professor
- Department of Marketing
- evolutionary psychology3
- consumer behavior15
- Charles Darwin2
- decision theory4
- consumption15
- consumerism5
- evolutionary biology12
- marketing theory
- advertising strategies8
- decision making32
- human nature5
- instinct
- hormones6
- gendered brand personality2
- risk-taking behaviors
- popular culture31
- online consumer behavior6
- neuromarketing3
- bibliometrics
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Michel Laroche
marketing strategy, neuromarketing, marketing management
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Bianca Grohmann
multisensory marketing, perception, branding
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Kamila Sobol
consumer behavior, identity, advertising strategies
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Onur Bodur
consumer behavior, consumer research, decision making
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Caroline Roux
psychology of scarcity, consumer behavior, decision making
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Jooseop Lim
statistical modeling, applied econometrics, advertising strategies
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Pierre-Yann Dolbec
organizations and institutions, cultural and social change, marketing strategy
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Jordan LeBel
food and wine marketing, eating behavior, decision making
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Travis Smith
political theory, early modernity, religion and politics
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Hillary Kaell
Christianity, material culture, globalization
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Matthew Barker
philosophy of biology, philosophy of science, categorization
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Jamshid Etezadi-Amoli
multivariate statistics, business statistics, structural equation modeling
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Zeynep Arsel
material culture, representation, consumption
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SunAh Kim
empirical industrial organization, consumer search, retailing
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Kelly Jazvac
sculpture, installation, plastic waste
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Omri Moses
literary modernism, vitalist psychology, selfhood
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Lea Prevel Katsanis
pharmaceutical marketing, marketing strategy, advertising strategies
