-
Zeynep Arsel
material culture, representation, consumption
-
Onur Bodur
consumer behavior, consumer research, decision making
-
Caroline Roux
psychology of scarcity, consumer behavior, prosocial behaviors
-
Mrugank Thakor
retailing, services marketing, branding
-
Kamila Sobol
consumer behavior, identity, advertising
-
Michel Laroche
marketing strategy, neuromarketing, marketing management
top associated keywords A-Z
- consumption15
- marketing communication5
- marketing management9
- branding7
- context effects in marketing4
- decision making30
- retailing7
- social influences4
- advertising8
- business ethics14
- corporate social responsibility13
- design of spaces2
- identity20
- online consumer behavior4
- perception17
- reputation10
- services marketing3